Chapter 722 Publicity battle
Translator 549690339
“GA, the lost treasure’s research and development team expressed their displeasure. ”
“I was the one who bought the movie ip and did the game promotion first, how did Thunderbolt entertainment take the lead? ”
“If it was any other company, the GA would definitely scoff at this “”I’m trying to gain popularity!”” ”
“Indeed, both games were about treasure hunting, but why did you have to wait for the lost treasure to be released globally and when the game with the same name was announced? wasn’t that just riding on the popularity? ”
“However, to Thunderbolt entertainment and Chen Mo, no one dared to say that he was trying to gain popularity. In terms of international popularity, salent was already on par with many famous foreign designers. The games he made, be it online games or standalone games, were all sold well hits. There were also games like Dark Souls, which had extremely distinctive and unique characteristics. ”
“This kind of person, even if you said he was just leeching off popularity, no one would believe you! ”
“The majority of the players felt that Chen Mo had two goals in mind, one was to slap the faces of the Omega and teach them how to make adventure games, and the other was to teach them how to make adventure games. Or, it just so happened that the R & D plan had been set a long time ago, but it just happened to be in time for the hot topic of the lost treasure. ”
“In fact, anyone who was familiar with Chen Mo would know that he was just trying to gain some popularity … ”
“Of course, it wasn’t exactly accurate to say that he was ‘leeching off’ the viewership. Strictly speaking, it was ‘borrowing the publicity funds of other companies to help his game achieve better publicity’. ”
“To Chen Mo, the ‘mysterious seas’ series was bound to be a hit any time, but it was better to release it now. ”
……
“In the film and television industry, the influence of the lost treasure was still spreading, and the aftermath would not dissipate for a long time. ”
“First, the production team of the lost treasure confirmed the shooting plan for the sequel. Then, it was announced that the lost treasure was going to be made into a TV series. After that, many other films with similar themes of treasure hunting followed suit and were scheduled for release. ”
“It could be said that in the film and television industry,””the lost treasure”” had set off a wave of treasure hunting themes, and fans of similar themes could be considered to have a feast for their eyes. ”
“In the video game industry, treasure hunting was also a hot topic, and most of the discussions were focused on Chen Mo’s new game and GA’s lost treasure. However, there was a lot of discussion, but not a single one followed the trend. ”
The reason why he didn’t do it was because the risk was too high.
“Even though the lost treasure was a hit, there was still a huge gap between a movie and a game. It was still a problem for many designers to adapt it into a rich and long-lasting game. ”
“Without the lost treasure’s ip, developing a treasure hunting and adventure game was a rather risky thing to do. If the game was not supported by the ip of the original work and the players did not like the way the game was played, wouldn’t they lose everything? ”
“Therefore, most of the manufacturers were still waiting and letting GA and Chen Mo be the Pathfinders. ”
“If one of these two games succeeded, it wouldn’t be too late to follow the trend then. ”
“Although following the trend would definitely not make a lot of money like the forerunners, there were ready-made successful examples for reference, and the risk would be greatly reduced. Not to mention, being a Scout didn’t necessarily mean that one could earn money, and it was also possible that one would be badly injured. ”
“Compared to the lost treasure, many people were more interested in Chen Mo’s new game. ”
“So far, Chen Mo had only released an original art and an introduction to the main character, which was full of suspense and gave the players more room to think. ”
“To give an inappropriate example, the frequent release of the game information by the GA was like picking up clothes “”Come quickly, my Lord, I’m almost ready!”” Thunderbolt entertainment, on the other hand, only gave a graceful side profile, which instead triggered the infinite reverie of the players. ”
“On the internet, many players were studying the key locations that Chen Mo had announced, such as the village of gold, the city of a thousand pillars, the kingdom of Shambhala, the pirate’s playground, and so on. ”
“””The kingdom of Shambhala, or Shangri-La, is said to be hidden in the depths of the Snowy Mountains of the Qinghai-Tibetan Plateau. There is the Karaba Palace there, and the residents there have extraordinary wisdom and great wealth …”” ”
“””Henry AI Fu Rui was also a ruthless person in history. He joined the British Navy and later became a pirate. He formed a pirate Alliance of more than 400 people and robbed the Holy ships of the mole Kingdom. He took countless treasures and disappeared without a trace …”” ”
“””That’s amazing. So Chen Zhao is planning to imagine these unprecedented treasures in history?”” ”
“””There are so many places. We can’t possibly make a game with all of them, right??”” ”
“””He should only be making one, and the others should be sequels, right? I think the first one should be the village of gold?”” ”
“””The person above doesn’t seem to be familiar with Chen Mo. This guy who never counts to 2 probably did it from the back …”” ”
“The GA expressed his dissatisfaction, why did you put so little information, but the players were more interested in your game? ”
“Even though the GA didn’t say anything, the marketing battle for the two games had already been going on since Chen Mo announced the new game. ”
……
“After a period of preparation, the GA released a big move and released a trial video. ”
“In the video, the player completely experienced a short adventure of the main character in the lost treasure. After an explosion, he rolled into a cave and reached the bottom of the cave through the vines on the wall, finally discovering a key clue to the treasure. At the end of the image, the players looked up and saw a golden light through the gaps in the sunlight. The shock they felt was unparalleled! ”
“This video still attracted a lot of attention because the scenes in the video were very similar to the scenes in the lost treasure movie. Although the video was not as detailed as the movie, it was still very beautiful. Not to mention, in the first-person perspective, the player’s sense of immersion was greatly enhanced, which was a completely different experience from the movie. ”
The players who had been pessimistic about the lost treasure suddenly had more confidence in the game after seeing the demo.
“””Amazing! I didn’t expect the degree of reproduction to be so high.”” ”
“””Moreover, I feel like I’m very immersive. It’s similar to the movie, but it’s completely different?”” ”
“””When the protagonist grabbed the vines and climbed down, I felt my legs go soft. It would be so scary in a VR perspective!”” ”
“””That’s more exciting! I can experience the adventures in the lost treasure for myself!”” ”
“””By the way, I heard that the game version of the lost treasure has a lot more content than the movie version. It’s written by the original author himself. I’m really looking forward to it!”” ”
“””That’s pretty good! But then again, the content of the game version is definitely more than the movie. After all, the duration is much longer. “” ”
“””I’m suddenly looking forward to this game!”” ”
“””Chen Mo has to work harder, the popularity is going to be taken back at this rate!”” ”